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Source: Zawya
TSC and Buzz in strategic alliance
29th January '04 Dubai

The TeleServices Company (TSC) announced that it has entered into a strategic alliance with Buzz Contact Center Solutions, a leading outsource services provider (OSP), which will see TSC fronting the business development and marketing fronts, and Buzz handling the back-end operations with its state-of-the-art call center technology and in-depth client servicing know-how.

'After our initial discussions with TSC, we found tremendous synergies between our two companies in terms of our respective visions and business plans,' said Ibrahim Gailani, Buzz Call Center Manager. 'Ahmad Tahlak's experience spans well over a decade, back when a call center was just a fledgling concept in its infancy, and we believe that such experience is profound and essential for our business moving forward.'

The deal, which was hammered out on the sidelines of the Middle East Call Center 2004 Conference held in Dubai and signed by John Critchley, head of business at Buzz, will take effect immediately and has already created momentum. With a long list of UAE-based and regional clients, both companies are confident that their joint go-to-market offering will attract business and increase market-share.

'As more and more businesses realise the critical importance of customer servicing and satisfaction, and stiff competition is pressuring corporate bottom lines, we see tremendous potential in future business demand for call center services,' said Ahmed Tahlak, The TeleServices Company founder, director and chief consultant. 'Since its inception, Buzz has proved to be a viable, cost effective and reliable contact center alternative for many organisations' customer service requirements and we believe that our partnership will further boost our service excellence.'

Buzz Contact Center Solutions was established as an OSP for Call Center Services in March 2002, and in a short space of time, the vision, the quality team, and value added options for clients, has made Buzz a benchmark for contact centers in the region. With a portfolio that includes some of the most prestigious clients such as Emirates bank International, ME Bank and Network in the banking sector, government agencies, entertainment, properties management, Buzz is set to become the preferred choice for outsourcing calls in the MENA Region and beyond.

'In a short space of time, the vision, the quality team, and value added options for clients, has made Buzz a benchmark for contact centers in the region, and was the first call center in the Middle East to be awarded the prestigious Certified Center of Excellence award by Purdue University USA, along with Microsoft, Merrill Lynch and Galileo,' continued Gailani.